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February 24, 2020

Coronavirus Slowing Book Production

PW: "Several of the 30-plus children’s book publishers exhibiting at Toy Fair New York (out of about 1,000 total exhibitors) say they also use Chinese factories to produce a significant percentage of their books. The virus, therefore, has the potential to significantly disrupt the supply chain.Several publishers have experienced at least some slowdowns. “Quarto, like many other toy and book manufacturers, is experiencing production delays in China,” says Ken Fund, chief operating officer of Quarto, which was showing books as well as science kits from its SmartLab division. “We are actively looking at alternative solutions outside of China for production during this difficult time"... Publishers and toy companies say key customers are placing larger orders than usual in anticipation of potential delays. “Customers like Amazon are buying a lot, because they think there might be shortages,” says Clair Frederick, president of Merrymakers, which was showing its book-based plush as well as holding meetings with potential licensees for Pete the Cat and Dog Man. “We don’t really know how bad it will be”..

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